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Goose

Pre-launch preview · the dogs here are demo dogs · nothing is charged

A golden retriever smiling in a meadow of yellow flowers at sunset

Be there for a rescue dog, all the way home.

Follow a rescue dog’s real days, from their first night in foster to the day someone says yes. Become their Best Friend for £9.99 a month, and part of it supports the rescue caring for them.

6
Dogs on Goose
All demo dogs, until our first rescue partner is live
1
Rescues on Goose
A demo rescue, until our first real partner joins
£9.99
A month to be one dog’s Best Friend
One price, one dog. Part of it supports the rescue.
£0
Platform fee for pilot rescues
Our plan for the first UK pilot

The feed

Their real days, told by the people who know them best.

Only verified rescues will post on Goose: the good walks, the muddy ones, the first night on a foster sofa. Following along will be free. Posts marked “Demo” are made-up examples for this preview.

Meet the dogs

Meet the stand-ins.

These are demo dogs, made up to show how Goose will feel. Real dogs arrive with our first rescue partner, and every fact about them will come from the people who care for them.

View all dogs

How it works

A real relationship with a dog who can’t live in your home.

Following along is free. A Best Friend membership is for the dog you can’t stop thinking about, and part of it supports the rescue caring for them.
  1. 1Follow along

    Follow rescue dogs and the rescues caring for them, for free. Like, comment and share their days.

  2. 2Become a Best Friend

    £9.99/month for one dog, once our first rescue partner is live. Support, not ownership.

  3. 3Be part of their journey

    Walks, naps, small wins and first nights in foster, shared by the rescue staff who were there.

  4. 4Cheer them home

    Adoption is the happy ending. Part of every membership supports the rescue and the dogs still waiting.

A person crouching in a park beside a black and white dog on a lead

What Goose is, and isn’t

Built welfare-first, on purpose.

A hand rubbing the belly of a small white dog rolling on a sofa
The rescue always decides

Rescue partners keep legal responsibility and make every welfare, veterinary and adoption decision. The people who know the dog best stay in charge.

Support, not ownership

A Best Friend supports a dog and follows their story. A membership never means owning any part of them.

A membership, not a donation

Best Friend is a paid membership, not a charitable gift. Part of every membership supports the rescue partner, and we publish how the split is worked out.

Care is never a popularity contest

Follower and Best Friend counts are for cheering, never for deciding care. The rescue’s share supports all its dogs, so the shy ones and the old ones are never short-changed.

Adoption is the happy ending

When a dog finds a home, that’s the win. You celebrate, keep their scrapbook, and meet the next dog who could use a friend.

Only the rescue publishes facts

Welfare, medical, training and activity facts come from authorised rescue staff. Demo content is always labelled.

Be one of the first

Be part of a dog’s journey home.

Somewhere, a rescue dog is settling into a foster sofa and waiting for their people. Register your interest and we’ll let you know when you can become a real dog’s Best Friend. No account, no payment, nothing to commit to.

A happy dog in the woods, lit by low evening sun
A hand offering a treat to a small dog in a knitted jumper

For rescues

You care for the dogs. Goose helps more people care about them.

A bigger audience for every dog, a new stream of recurring support, and one post that reaches every follower. You keep every decision that matters.